A relentless pursuit of excellence in the marketing and selling of outdoor properties
12218 Modoc Rd Sold | $3,450,000 Rep. Seller
Born from a passion for the land and a love of the Pacific Northwest, we are one of Oregon’s premier outdoor property real estate teams: a hand-selected group of full-time brokers who share a deep appreciation for rural properties. We combine a passion for the outdoors with a love of helping people. The decision to buy or sell real estate is one of the biggest decisions in a person’s life. We are honored to stand alongside our clients and be their trusted partners and advisers. For us, brokerage is not composed of transactions; it is composed of relationships – either beginnings, as we find a perfect match between buyers and property, or transition, as we help sellers move forward to another season of their life. This is what drives us. Each piece of land has a story to tell and we are honored to get to share that story. We work relentlessly to understand our clients’ needs, to know the land, and to communicate the opportunities it holds. Our work is a process of sharing what we love and using our expertise to deliver results. Each of us knows the importance of faith, family, and community, and the tangible and intangible values of owning real estate. We rely on each other and our collective experience, and thrive in the camaraderie we share as a team. Our passion and drive will keep us at the top of this industry for generations to come. We strive to be excellent stewards of the land and of our clients’ goals and dreams. We understand the importance. Our motto is: “We live the lifestyle we sell.”
Our passion is outdoor properties. Our business is real estate.
The Martin Outdoor Property Group
Through innovative marketing strategies and a relentless work ethic, our team delivers results. Our track record of excellence derives from collective experience in the industry and extensive knowledge of outdoor properties.
Wes Walton Broker
Ashley Lacer Broker
Alex Larson Principal Broker
Kate Neville Team Coordinator
Rural, farm, ranch, and outdoor property types come with complexities that create an exponentially greater need for real estate professionals with property-specific knowledge, complex transaction experience, marketing excellence. We bring you all three.
Caleb Howard Broker
Sam Terrell Broker
Jordan Dodge Listing Coordinator
Shannon Wester Broker
Victoria Taylor Transaction Coordinator
Evan Kaseberg Broker
Chris Martin Principal Broker
Chris Martin Principal Broker Team Lead
Ashley brings over a decade of agricultural and rural property appraisal expertise to her role as a real estate broker. Focusing on her passion for wineries and vineyards, she has valued over $500-million of vineyard, winery, and other viticulture-influenced properties. In addition to her appraisal career, she has founded and managed multiple small businesses. As a broker, Ashley, focuses on a multitude of property types and knows that property is more than just a piece of land. She combines her natural ability as a communicator with a relentless work ethic and extreme attention to detail to bring her clients a comprehensive experience. With her extensive valuation training and business experience, she has a keen ability to understand and meet the needs of both buyers and sellers. Ashley and her husband, Mike, have two children and live on 20 acres in southwest Medford (along with their llamas and alpacas). She values her faith and her family, and holds honesty and integrity in the highest regard. Ashley's CV includes the MAI Designation for Appraisal, experience teaching Farm and Ranch Appraisal at Oregon State University, and a B.S. in Agricultural Business Management with a focus in Marketing and Trade, and Minor in General Agriculture at Oregon State University.
Alex Larson is a Principal Broker and former brokerage owner with a wealth of experience. He has represented buyers and sellers in a wide array of property types including homes with acreage, waterfront homes, rural properties, and more. His love of the rural lifestyle is a catalyst for working in rural real estate; Alex’s passions get put to work when venturing onto a ranch, raw land, riverfront property, or a piece of irrigated ground. He has helped buyers find land for sale in Josephine County as well as helped sellers list and sell their home, land, or farms and agricultural properties Alex has had the privilege of calling the Rogue Valley his home since 2002. Growing up on rural property he has experienced property management and development - from trenching for utilities, making repairs to family rentals, and subdeveloping lots, Alex has had his hands in many facets of real estate. Alex and his wife, Amy, have two boys and enjoy country living - . Representation in the rural sector requires a deep understanding of the land and all that it entails; Alex and his team members at Martin Outdoor Property Group have collectively built an extensive knowledge base in order to properly represent their clientele.
Hull Orchard Sold | $2,500,000 Rep. Seller & Buyer
Ashley Lacer Broker Listing Specialist
Alex Larson Principal Broker Listing Specialist
A Southern Oregon native, Chris has become one of Southern Oregon’s leading real estate professionals, having represented some of the finest rural, farm, ranch, and recreational properties in Southern Oregon. He has closed hundreds of transactions including high-end luxury estates, complex farm and ranch properties, large tracks of recreational land, income properties, and a multitude of rural residential homes. A deep understanding of the land and its valus has always been at the center of Chris' life. He grew up on a small farm with hiamily, and is an avid hunter, shooter, photographer, and loves sharing these passions with others. He has developed a knowledge base for rural property that is matched by few in the local real estate industry. Chris' passion for the outdoors and his desire to help people, drive him to continually innovate all aspects of business, particularly in marketing. He is devoted to his Christian faith and his family, which provide a foundation for all aspects of his personal and professional life. He is active in his church, community, and the great outdoors. He and his wife, Juliana, have two children and make Southern Oregon their home. Chris also holds a B.S. in Business Administration, with a focus on Marketing and Minor in Economics; Southern Oregon University
Team Background
Team Experience
18200 Williams Hwy Sold | $1,500,000 Rep. Seller
Average sale price
Average Price
Faith Valley Ranch Sold | $2,299,000 Rep. Seller
Average sold acreage
In the last two years, the Martin Outdoor Property Group (4 sales people) closed over 100 transactions in Southern Oregon, totaling $93,728,700 and encompassing over 6,000 acres (Deeded).
$73M
Total Acres
54
SW Oregon Production 2020/2021/2022
Active Listing Inventory
$910k
Total volume sold
$129.3M
Total volume
6000+
*All stats as of Dec 31, 2022
1.7M
Every property has a story. We tell that story best.
Our marketing focuses on accurately describing the features and benefits of your property with elegance and detail. Our experience allows us to tailor each presentation specifically to the property, with detail that is relevant to the current marketplace. Our team continually expands and utilizes our: Up-to-date knowledge of the value attributes of land: water rights, land use entitlements, property capability, recreational use, development regulations, etc. Experience and passion for the agricultural, viticultural, and ranch industries. Understanding of the value attributes of custom homes and other improvements: construction costs, highest and best use, adaptability to alternative uses, etc. Personal connection and understanding of the intrinsic value of owning land. Experience and competence with complex properties and transactions. Combined education and experience of our team. Valuing and accepting our clients' goals as our own.
Compelling Information
Compelling Information + Captivating Media + Global Reach = Effective Marketing
1880 Sawyer Rd Sold | $2,305,000 Rep. Seller
Marketing
Drone - Sunrise/Sunset - Lifestyle - Narration Our videos make our listings come to life with beautiful footage, professional narration, and an appropriate touch of lifestyle content. Video is the most effective format for sharing the story of a property in its finest light.
Property Information - Tax Records - Property History Our comprehensive property profile contains relevant and available information on the property including title reports, water rights, tax records, production history, soils reports, and more.
Captivating Media
Property Videography
Property Profiles
Rogue River Lodge Sold | $1,150,000 Rep. Seller
Property Mapping
Full Description - Features - Maps - Area Attributes Our custom designed and professionally printed brochures showcase the property's features and include carefully crafted writing, complete summary of property features, maps, local area information, and more.
Property Brochures
Our marketing is created in-house and includes extremely high quality photography and video, carefully crafted descriptive writing, custom designed and professionally printed brochures, digital interactive mapping, and a complete information packet with relevant details.
Property Lines - Features - Multiple Interactive Layers Our interactive mapping provides a prospective buyer the ability to understand the configuration and layout of the property's features, in an easy to use format that works on all platforms (phone, tablet, and computer).
Property Photography
Sundown Vineyard Sold | $1,157,000 Rep. Seller
Drone - Sunrise/Sunset - Landscape - Architectural We pride ourselves on having the highest class of real estate photography in the region. Our team will go to great lengths to capture each property, no matter how late or early in the day or how many trips to get the right lighting.
Our Brokers… Our team is filled with highly motivated full-time real estate brokers who share a common passion for rural, ranch and outdoor properties. They have integrity, follow through and are great communicators. They possess the skills to take on complex properties and are tenacious problem solvers. Above all, they are passionate about the people we work for and the properties we get the market! Quality Information… Today’s buyer demands competent information. We can effectively communicate the value proposition of rural property because we understand the wants and needs of today’s rural property buyer. Complete Property Information which includes Detailed written property description, Pertinent property information, Mapping, Water, Water Rights, Soils, Timber, Land-Use Zoning, Building Details, Business Information, and more. Area information, a seller needs a buyer to fall in love with the area before they can fall in love with a property. Historical Production/business data. Modern visual presentation… Quality photography (Ask to see examples) Based on the needs of the property, our team will provide the following type of photography: Landscape, Architectural (Homes/Buildings), Twilight, Golden Hour, Aerial (Drone), Wildlife. Video (Ask to see examples) Based on the needs of the property our team will provide a beautifully crafted video that includes professional narration, aerial video (drone), landscape video, lifestyle video, wildlife and more. Interactive Mapping (Ask to see examples) Detailed mapping with property outlines, building locations, special features and a host useful information layers is provided for all listings. The mapping platform is available to buyers across all technology platforms as well as in a printable format as well. Property Brochure (Ask to see examples) The professionally printed brochures range from 8 – 32 pages and provide a prospective buyer with a complete description of the features of the property, beautiful photos, mapping and more. Additional marketing products may be used where appropriate include full interactive 3D home tours, interactive floor plans, specialty video presentations, and more.
1932 Stevens Rd Sold | $1,999,000 Rep. Seller
Driven by the power of Landleader.
Residential Real Estate Sites Our listings are featured on all applicable mainstream real estate marketing sites for residential properties including Zillow, Trulia, Realtor.com, Homes.com, and hundreds more. Multiple Listing Service Our team participates with both major MLS services in Oregon (Flex and RMLS) and cooperates with all licensed Realtors.
Current Listing Inventory
3.4M
LandLeader is an innovative and strategic real estate marketing company that is aimed at providing unparalleled national advertising, strategic property marketing, cooperative networking, and cutting-edge real estate marketing strategies. LandLeader was launched in 2014 by the top land brokers nationwide in an effort to become the largest rural real-estate marketing group with an emphasis on quality. Through our exclusive partnership with LandLeader, we provide: Stewardship Magazine Bi-annual national print publication with a 15,000 household circulation Monthly newsletter with over 20,000 subscribers LandLeader.com Syndication to +/- 1,000 different websites Every Martin Outdoor Property Group listing gets a featured page 60,000 unique visitors per month and 2,000,000 average annual page views The LandLeader track record, a Network of brokers and agents in 31 states Over 980 acres sold per week LandLeader is a signature partner of Land.com, meaning sellers get Land.com's benefits: Among the first results of rural real estate online searches 29x the site traffic of the next competing land listing site 7x the traffic of all other land sites combined 7,000,000 total monthly visitors and 4,500,000 unique monthly visitors LandLeader listings are shown to visitors before 98% of all other listings on the website
$10B+
Property Sold Per Day
$1B+
Zillow - Trulia - Realtor.com - IDX - Multiple Listing Service
Global Marketing Reach
Total Property Sales
Traditional Real Estate Channels
Rep. Buyer & Seller
Rep. Buyer
Rep. Seller
Rio Rosa Ranch - Sold - $1,375,000
9100 Boyd Road - Sold - $1,600,000
Upper Rogue Ranch & Estate Sold | Combined Sale $4,550,000
3578 Pioneer Rd - Sold - $1,525,000
Williams Cr. Ranch - Sold - $1,500,000
Yantis Estate Sold | $2,750,000
Notable Sold Properties
Ditch Creek Estate - Sold - $1,350,000
9723 Hwy 238 - Sold - $2,531,425
2271 Johns Peak - Sold - $3,600,000
Rep. Buyer + Seller
9725 Hwy 234 - Sold - $1,750,000
Other Notable Past Sales
Gavel Ranch - Sold 2015 $3,800,000 - Rep. Buyer Faith Valley Ranch - Sold 2019 $2,299,000 - Rep. Buyer & Seller Dawson River Ranch - Sold 2019 $2,149,000 - Rep. Buyer + Seller 10282 Hwy 234 - Sold 2020 $1,900,000 - Rep. Buyer 1100 Panther Gulch Road - Sold 2016 $1,700,000 - Rep. Seller 7304 North Applegate Road - Sold 2019 $1,650,000 - Rep. Seller Crater Lake Resort - Sold 2019 $1,600,000 - Rep. Seller 974 Carpenter Hill Road - Sold 2016 $1,599,594 - Rep. Buyer & Seller 2020 King St. - Sold 2021 $1,565,000 - Rep. Seller 9100 Boyd Road - Sold 2017 $1,500,000 - Rep. Seller 2870 Cobleigh Road - Sold 2016 $1,470,000 Rep. Buyer & Seller 9723-9725 Highway 238 - Sold 2016 $1,425,000 Rep. Seller Mary Mac East Development $1,375,000 Rep. Seller 1690 Leland Road - Sold 2018 $1,350,000 Rep. Buyer 3710 Reese Creek Road - Sold 2017 $1,300,000 - Rep. Seller 623 Netherlands Road - Sold 2019 $1,270,000 - Rep. Buyer & Seller Sourdough Gulch Ranch - Sold 2020 $1,250,000 - Rep. Seller 2387 Brophy Road - Sold 2018 $1,200,000 - Rep. Seller Elliot Creek Estate - Sold 2019 $1,199,000 - Rep. Seller 703 Redlands Drive - Sold 2022 $1,150,000 - Rep. Buyer 1845 Old Stage Road - Sold 2015 $1,148,000 - Rep. Buyer 4771 Fish Hatchery Road - Sold 2018 $1,125,000 - Rep. Seller 24605 Gap Road - Sold 2017 $1,100,000 - Rep. Seller 2275 Galice Road - Sold 2019 $1,099,000 - Rep. Seller 40 Lake Creek Loop - Sold 2020 $1,194,000 - Rep. Seller Sundown Vineyard - Sold 2021 $1,157,000 - Rep. Seller Rogue River Lodge - Sold 2021 $1,150,000 - Rep. Seller 3144 Payne Road - Sold 2016 $1,150,000 - Rep. Seller Naumes Orchard - Sold 2021 $1,070,000 - Rep. Seller 2242 Reese Creek Road - Sold 2017 $1,050,000 - Rep. Seller 2365 Eastside Rd. - Sold 2021 $1,040,000 - Rep. Seller 2270 Fisher Rd. - Sold 2021 $1,138,500 - Rep. Buyer 355 Naturescape Rd. - Sold 2020 $1,021,500 - Rep. Seller 401 Grays Creek Road - Sold 2019 $1,000,000 - Rep. Buyer 17027 Hwy 238 - Sold 2020 $1,000,000 - Rep. Seller
Coquille River Farm Sold | 2,999,000
Jaxon Vineyards Sold | $1,875,000
Chris Martin | Ashley Lacer | Alex Larson Licensed in the State of Oregon 541.660.5111 Team@MartinOutdoorProperties.com
MartinOutdoorProperties.com